The Marketing and Communications Department serves as a resource for the entire MassArt community. It is responsible for advancing and protecting the college's reputation. The office:
*sets the strategic direction for the college's integrated marketing program;
*advises other units on effective marketing and communication tactics;
*coordinates all media relations on behalf of the college;
*oversees development and maintenance of web content;
*provides editorial oversight for college publications;*
*establishes and maintains editorial and design standards; and,
*facilitates college-wide communication with faculty, students, and staff.
Services (2)
The hub for campus engagement, resources, updates and news.
MassArt.edu is an external facing website and the college's main marketing platform. Content is managed by the Office Marketing and Communications and published in alignment with the College's branding and strategic objectives.